Fooke
“A trade fair booth that makes precision visible – with neon accents, LED staging, and exhibits as true statement pieces.”
Project Management: Martina Braun, Managing Director
FOOKE is one of the world’s leading manufacturers of high-precision 5-axis gantry milling machines and friction stir welding systems. This family-owned company based in Borken, Germany, can look back on more than 100 years of mechanical engineering tradition – and today delivers uncompromising "Made in Germany" quality to industries such as aerospace, automotive, and rail vehicle manufacturing.
For the AMB trade show in Stuttgart, we developed a booth concept for FOOKE that brings technology, innovation, and forward thinking to life. A look seemingly designed for the future: elegant black meets a light-colored floor – a striking contrast that instantly catches the eye. Neon blue highlights and around 30 light strips ensure long-range visibility and create an almost weightless, futuristic atmosphere.
Cleverly placed graphics and slogans like “Take a seat” or “Take a look” intuitively guide visitors to the exhibits: a milled Mercedes, a globe – real eye-catchers that perfectly showcase the precision of FOOKE’s technology.
The central focal point: the prominently placed counter – open, inviting, right at the heart. Toward the back: a sheltered yet open meeting area with a large table and a charming shelf acting as a space divider – planted and homey.
Highlight across 54 square meters: the large LED wall, showcasing FOOKE technology in action – behind it, the booth’s cabin with kitchen and storage space. Modern, elegant, and well thought-out – and with a rear wall height of 4.5 meters, a clear brand statement: white on black – the FOOKE logo. Visible. Stylish. Strong.
